The Challenge
Nate Peterson, a licensed therapist, launched several online self-directed courses to help others cope with OCD and anxiety. Nate recognized the need to clarify his message and develop a more professional brand identity to better serve his audience. He came to me needing help clarifying his message and giving his brand a more professional look.
The Solution
Nate turned to me to revamp his website, making it more user-friendly and visually appealing to attract and convert visitors effectively. My guidance enabled Nate to achieve his goals, resulting in increased engagement, higher conversion rates, and improved overall performance for his business.
Website
I worked closely with our client to create a more professional and user-friendly website that resulted in increased conversions and sales. I helped simplify and clarify the messaging while providing an intuitive user experience. Through careful attention to detail and user feedback, I was able to optimize the site's layout and functionality, resulting in a more seamless and effective conversion process. By revamping my client's website, we establish a stronger online presence that attracted and retained more customers.
Brand Refresh
I worked closely with our client to update his logo, branding elements, and color palette to create a more professional and modern look, while still maintaining a playful and approachable feel. I crafted a cohesive brand identity that accurately reflected the client's values and mission, resulting in a refreshed and revitalized brand that resonated with their target audience.
Marketing Campaign
We ran a multi-legged marketing campaign that included the following:- Email marketing campaign for prospects
- Email marketing campaign for up-sells/cross sells
- Website pop-up
- Website conversion campaign
- Lead magnet campaign
And the results are in...
In just three months, our client saw significant growth in revenue, thanks to our carefully crafted marketing strategy. By leveraging my expertise in branding and marketing, I helped Nate build a stronger, more memorable brand presence that resonated with his target audience. Through targeted conversion campaigns, we were able to drive traffic to his website, resulting in increased sales and higher customer engagement. The results below are from Q1 of 2023 vs Q1 of 2022.
Net Revenue
Opt-ins
Page Views
