The Challenge
Agio came to me with a challenge — to reposition itself, grow pipeline and awareness post pandemic. They had been quiet for a while and needed to make some serious noise in the marketplace.
The Solution
We unveiled Agio as an entirely new model of IT and cybersecurity support — one where Agio is a proactive partner, helping solve problems before they happen. With our strategic approach, Agio has successfully transformed into a leading name in their industry, offering innovative solutions that push the boundaries of what's possible.
Brand Guide
A well-developed brand guide is an essential tool for establishing brand identity. Agio's new brand identity needed to be delivered consistently across all channels, on and offline. Consistent, cohesive, and most importantly, authentic messaging is critical to establish a strong brand voice that resonates with the audience and builds trust.
Website
I believe in the power of a well-designed website to deliver our client's story and drive business growth. That's why I was thrilled to create a website that not only looked amazing but also delivered results. With its user-friendly design, clear call-to-actions, and engaging content, Agio's new website is helping them connect with their target audience and drive growth.
Marketing Campaign
We doubled down with a manifesto announcement to hit all communications.
The best IT support and security brings the cutting edge to the present day, fusing technology and humanity to uncover an entirely new way of imagining risks, preventing them, and unlocking performance.
Agio is the strength and security that sits at the center of a company’s success, touching every facet of the organization.
We ran a multi-legged marketing campaign that included the following:
- Video
- Blog Post
- Social Media
- Paid Media
- Press
Employee Engagement
A company's brand is so much more than a logo, tagline, and marketing materials. It's the people who work there, the culture they create, and the relationships they build. I was committed to creating unique swag that not only looked great but also fostered a sense of pride and community among employees. In addition to promoting the brand transition, our swag also helped Agio employees celebrate various milestones. I designed custom items for events such as company anniversaries, product launches, and employee recognition ceremonies.
General Presentation
As a part of my original strategy work, one of my immediate deliverables coming out of the Brand Guide was a General Presentation. These slides can be adjusted to serve as a powerful and versatile tool to increase revenue and sales prospect pipeline.
And the results are in...
Our strategic 360° rebrand and targeted marketing campaign helped Agio generate impressive results in 12 months. With a steady stream of new leads and a strengthened brand presence, Agio is better positioned for continued success.
Organic Traffic
in 12 months
SEO Keywords
in 12 months
Domain Ranking
in 12 months
Conversion Rate
Over the previous year